What Marketing Strategists Can Learn From RBG by Seema Miller
As the country reflects on what Ruth Bader Ginsburg did for women, I reflect on what she taught us about problem solving.
Wolfgang Absorbs Sparkle Account
Georgia-Pacific paper towel brand Sparkle has named Los Angeles agency and brand consultancy Wolfgang as its lead creative agency, expanding an existing relationship between Georgia-Pacific and Wolfgang.
Wolfgang Expands Georgia-Pacific Remit With Sparkle Assignment
Wolfgang has expanded its remit with Georgia-Pacific—the company has added its Sparkle paper towel brand to agency’s list of responsibilities.
Mike Van Linda on Kai Lenny, the Hartford Whalers and His Recent Work for Adidas
Mike Van Linda is group creative director at Wolfgang, a creative consultancy and agency, which recently produced its first work for Adidas.
FedEx and Fishing Poles Helped Scrappy Wolfgang Complete Its First Adidas Project
The agency went DIY after the pandemic hit
#WFH Diaries: Mike Van Linda and Fabiano de Queiroz of Wolfgang
As the Covid-19 pandemic continues to disrupt lives across the globe, we're checking in with creative people to see how they're coping. Here's an update from Mike Van Linda and Fabiano de Queiroz, who started at Wolfgang right as the pandemic hit.
THE BRAWNY GIANT SINGS OF A SAD, WASTED PAPER TOWEL IN AD INTRODUCING ITS QUARTER SHEETS
Music video-style spot from Wolfgang for 'Tear-a-Square' product has modular elements to target different demos.
San Diego County Credit Union Wants to Spare You From Pesky Bankers and Bank Fees
Just like vermin, they infiltrate daily life.
PANDA EXPRESS CAMPAIGN CELEBRATES THE ORIGINALITY OF ASIAN AMERICANS
Effort bows in time for Asian Pacific American Heritage Month in the U.S.
AGENCY CEO PANEL WITH MIKE GEIGER: THE COMPETITIVE ADVANTAGE OF SMALLER AGENCIES
Often, the most effective industry innovation originates from the smaller agencies. This group of innovators will provide a behind-the-scenes look at where they see the opportunity for business growth. We’ll look at their positioning, product and service offerings, structure, compensation models, and approach to new business. Expect a lively discussion with these fireball agencies and most importantly, take away lessons that you can apply to your own agency.
AMY SEDARIS FLAUNTS HER NAPKINS OF CHOICE IN VANITY FAIR CAMPAIGN
The comedian and expert in-home entertainer demonstrates new uses for disposable linens
Amy Sedaris Cares Deeply About Napkin Etiquette in Hilarious Vanity Fair Campaign
America's favorite host breaks out the kitsch
Living the Hard-Knock Startup Life
You did it. You became ECD, CCO or VP Grand Poobah of a large agency. After years of working your way up the ladder, balancing endless toil and late nights, and amassing shelves full of shiny award hardware, you became a big fish in a big pond. So, what’s the next challenge? Maybe it’s time to jump into the abyss and start your own shop.
Wolfgang hires two Creative Directors away from TBWA/Chiat/Day
Wolfgang, the Stagwell Group-backed creative consultancy that last made headlines earlier this year for winning Truecar and Panda Express, has grown a bit since being launched by agency vets in early 2017.
Join Seema Miller at Advertising Week in NYC: 'Run it like a Girl'
Come hear from four Advertising CEO's of top independent shops from across the country. (Oh yeah, and they're women)
Seema Miller: Be A Troublemaker - Stories of Career Boldness
Wins can come in many forms. They can be as big as starting your own business or as small as having your voice heard in a meeting. The common thread? They both come with a tiny act of rebellion; pushing aside conventionally held norms and asserting independent ambition. We've invited a few fellow female "troublemakers" to share their own stories of career boldness with the goal to embolden further generations of women to step out of their comfort zone and pursue a greater ambition. After all, well-behaved women rarely make history, amirite?
Join Seema Miller and other transformative women driving the conversation and championing today’s most important issues.
Women Rule is a community devoted to expanding leadership opportunities for all women. By bringing together rising stars, accomplished professionals and women at the pinnacle of their careers, the series informs, empowers and connects women across diverse sectors and career levels.
Bain Capital and the CDO Club Announce '101 CDOs Who Have Become CEO'
Bain Capital and the CDO Club today jointly released a report on '101 CDOs Who Have Become CEO,' which lists 101 Chief Digital Officers and Chief Data Officers who have become Chief Executive Officer or President since 2011.
As the Lines Blur Between Agencies and Consultancies, New Shops Are Taking a Hybrid Approach
"Our model makes us more open to coming in to solve a problem, not sell an idea."
Panda Express Selects Wolfgang as Agency of Record
Panda Express has selected Venice Beach, California-based creative agency and consultancy Wolfgang as its new agency of record, following a review launched in November.
Wolfgang Picks Up TrueCar Rebranding Assignment
The agency/consultancy, formed by former David&Goliath executives Mike Geiger, Seema Miller and Colin Jeffery less than a year ago, hopes to help the company stand out in a market that now includes a growing number of competitors like, say, Vroom—which picked Anomaly as its AOR late last year.
Wolfgang Scoops Up Halo Top Ice Cream Brand
Fast-growing Halo Top ice cream brand has appointed Wolfgang as its first AOR following a formal review.
Wolfgang Beats CP+B and Doner to Win Halo Top
Halo Top named Venice Beach, California-based creative agency and consultancy Wolfgang as its first agency of record, following a review.
A GOLFER CAN'T MISS IN THIS FUNNY CAMPAIGN FOR BANKING BRAND SDCCU
A new campaign for SDCCU bank creates funny situations out of benefits like "easy," "low" and "free," to make the point that while the bank offers all these qualities, there are other things that shouldn't.
IS THIS THE FUTURE OF BUTT WIPING?
It appears as if the hand of a Star Wars Imperial Storm Trooper is rising from the toilet in a new ad for Hyba, a recently-debuted tush-cleansing system from Georgia Pacific that's being billed as "the future of wiping."
IS THIS 'THE FUTURE OF WIPING?' HYBA TAKES ON THE FATBERG
Flushable wipes have spawned class-action litigation, a controversial law in Washington, D.C., a giant sewer clog in London known as "The Fatberg," and now an ad showing what looks like the hand of a Star Wars imperial storm trooper rising from the toilet.
Wolfgang Hires ‘Make Love Not Walls’ Creative Team Away from Anomaly Amsterdam
Wolfgang, the L.A.-based creative consultancy/agency has made its first headlining hires.
Bringing Empathy and Creativity to Data
"Data only reflects the past and present. It takes creativity to imagine a different future."
Meet Wolfgang, The Agency Aiming To Bridge The Divide Between Creative And Consulting
The new shop was launched by former David & Goliath executives Mike Geiger, Seema Miller, and Colin Jeffery.
Stagwell Invests in New Creative Shop Founded by Former David & Goliath Execs
The Stagwell Group has acquired a minority stake in new creative consultancy Wolfgang, founded by former David & Goliath executives Mike Geiger, Seema Miller and Colin Jeffery.
Stagwell Group Invests In Startup Agency Wolfgang
Mark Penn’s Stagwell Group has bought a minority stake in startup agency Wolfgang.